Dr Pepper bitchslapped

[jemin]

For the people that are asking why GNR management didn't get involved before the screw up by Dr. Pepper:  You must not have read to the first few pages of this thread, an explanation was already posted.

http://www.nytimes.com/2008/11/27/arts/music/27pepp.html

When asked about the letter, Dr Pepper said in a statement that the company took ?great steps? to accommodate the online requests from consumers.

?This was one of the largest responses we have ever received for a giveaway,? the statement said, ?and we?re happy we were able to satisfy the thirst of so many Dr Pepper fans.?

A spokesman said it was not known how many free sodas were given away on Sunday and Monday.

Mr. Rose?s representatives said that they tried to collaborate with Dr Pepper on the best way to distribute the soda, but that negotiations broke down.

?We had made an effort to turn this into a win-win-win ? for the American public, Dr Pepper and Axl,? said Laurie Soriano, one of Mr. Rose?s lawyers. ?But Dr Pepper?s view was just that Dr Pepper would win.?

[FunkyMonkey]

From Advertising Age who has covered the campaign...


"In this age for Dr Pepper to try to associate themselves with a band with no contract or agreement is not just bad communications, it's bad business," said Robbie Vorhaus, a crisis-management consultant. "The right thing to do is to say 'We were wrong, we were sorry and this is how we are going to make good.'"

And in a manner of speaking that is what Mr. Rose and his band are demanding it do.

http://adage.com/article?article_id=132925

[Pine Barrens]

Video: http://www.cnn.com/video/#/video/showbiz/2008/12/02/wynter.axl.rose.vs.dr.pepper.cnn

I should mention CNN briefly interviews Axl's attorney in this video.

Also, a link to the written article: http://www.cnn.com/2008/SHOWBIZ/Music/12/02/gunsnroses.soda/index.html

[cineater]

We just want the coupon for a collector's item, wasn't going to cash it in.

[Death Cube K]

Well, maybe it would have been smarter to actually promote the album by doing some form of interview rather than suing Dr. Pepper. He's all right in his case, but one thing at the time.

[TomFriend]

Well, maybe it would have been smarter to actually promote the album by doing some form of interview rather than suing Dr. Pepper. He's all right in his case, but one thing at the time.

You said it. For all their screw-ups, Dr Pepper have done more to publicize this album's release than Axl has in the last few months.

[Jdog0830]

We just want the coupon for a collector's item, wasn't going to cash it in.

yea i mean 2 get the coupon and just turn it in for 1 Dr. Pepper is rediculous

Well, maybe it would have been smarter to actually promote the album by doing some form of interview rather than suing Dr. Pepper. He's all right in his case, but one thing at the time.

You said it. For all their screw-ups, Dr Pepper have done more to publicize this album's release than Axl has in the last few months.

and yea how has Axl been getting the word out 2 everyone sides those comers about it on stations like comedy central like at midnight

[GNR4L]

Yeah its Axl's fault  ! yeah its his fault that Dr Pepper screwed alot of people by having some rink a dink server that crashed when they promised EVERYONE IN AMERICA a free soda if Chinese Democracy came out.  Its Axl's fault, that Dr Pepper was in for themselves and wanted free promotion using the GnR name and Axl's status.  It's Axl's fault when he's looking out for the fans, who couldn't get on the website, and when phoned in got a shitty 1 per house hold coupon.


Axl's looking out for his fan's, oh when he does that I see.  AXL RATHER GO AFTER DR PEPPER THAN PROMOTE HIS ALBUM ! BLAH BLAH

some of you call yourself fans ? 


Go listen to Hinder if you don't like the way Axl does  things.

[Madagascar88]

Yeah its Axl's fault  ! yeah its his fault that Dr Pepper screwed alot of people by having some rink a dink server that crashed when they promised EVERYONE IN AMERICA a free soda if Chinese Democracy came out.  Its Axl's fault, that Dr Pepper was in for themselves and wanted free promotion using the GnR name and Axl's status.  It's Axl's fault when he's looking out for the fans, who couldn't get on the website, and when phoned in got a shitty 1 per house hold coupon.


Axl's looking out for his fan's, oh when he does that I see.  AXL RATHER GO AFTER DR PEPPER THAN PROMOTE HIS ALBUM ! BLAH BLAH

some of you call yourself fans ? 


Go listen to Hinder if you don't like the way Axl does  things.

ummm...

I think I speak for most everyone on this board when I say that we are on Axl's and GNR's side.  But, that doesn't mean we can't make an objective argument.  In this case, Axl is in the wrong.  Plain and simple.

[D]

axl isn't wrong at all because this company used the GNR name and tried to mock GNR and it bit them in the ass.

Axl wants them to own up to their shit


Now the lack of promotion from Axl is a different story but the Dr Pepper thing he is in the right.

[GNR4L]

Yeah its Axl's fault  ! yeah its his fault that Dr Pepper screwed alot of people by having some rink a dink server that crashed when they promised EVERYONE IN AMERICA a free soda if Chinese Democracy came out.  Its Axl's fault, that Dr Pepper was in for themselves and wanted free promotion using the GnR name and Axl's status.  It's Axl's fault when he's looking out for the fans, who couldn't get on the website, and when phoned in got a shitty 1 per house hold coupon.


Axl's looking out for his fan's, oh when he does that I see.  AXL RATHER GO AFTER DR PEPPER THAN PROMOTE HIS ALBUM ! BLAH BLAH

some of you call yourself fans ? 


Go listen to Hinder if you don't like the way Axl does  things.

ummm...

I think I speak for most everyone on this board when I say that we are on Axl's and GNR's side.  But, that doesn't mean we can't make an objective argument.  In this case, Axl is in the wrong.  Plain and simple.

What Dr Pepper did is really bad business.  You cannot use someone's name and status, then go off and rip the american people off by not preparing for people to redeem their coupon. 

- Makes Axl and Guns N' Roses look bad
- Use the name and likeness of someone consent.  GnR tried to workout a better deal, but Dr Pepper wanted to be the big winner ! ( free promotion for them.)
- Fans like me who had to wait till about 11pm sunday pacific time to enter my info in for a coupon. I tried monday just to see if It was better and it WAS NOT.
- This isn't a lawsuit ! all GnR wants is apology and their fan's to get a free Dr Pepper ! and want Dr Pepper to live up to their promise.

Take business class you'll see it from a diffrent prospective.

[gilee7]

A lot of people probably wouldn't even be aware that Chinese Democracy is in stores now if it wasn't for the free Dr. Pepper promise. That was a really cool and original bit of promotion for GNR to have.

However, we all know that the only reason Dr. Pepper promised such a thing to begin with was because they didn't believe the album would see the light of day this year. And once the album was released, Dr. Pepper was totally unprepared to fulfill their promise. I'm still not sure if my information went through or not due to all the traffic on the website.

So even though Dr. Pepper did a cool thing to help promote the album and give a shout-out to GNR, they ended up shitting on their promise. I could care less about a free Dr. Pepper. Like most of you, I just wanted it as a collector's item, because of what it stands for.

[thomas]

well dr. pepper did not do a damn thing to help promote the album when it was released

[*Timothy*]

Pomoting the album was their job . giving free pop was. and on that count the did bad.

[ppbebe]

a can for a household and not for everyone in america??
they broke their campaign promise. isn't dr pepper supposed to be a reputable big company?

disappointed

[GNR4L]

a can for a household and not for everyone in america??
they broke their campaign promise. isn't dr pepper supposed to be a reputable big company?

disappointed

Exactly! even Guns N Roses offered to workout a deal where it would of been easier to redeem your free Dr Pepper.  I guess Dr Pepper just wanted to use  the name Chinese Democracy and GnR to play with the big boys of Pepsi and Coke.  If I was the head of Dr Pepper I would be really really embrassed on how this turned out.

Basically if my 79 year old grandma was guranteed a free Dr Pepper ! everyone in America right ! Dr Pepper. 

What could of been done ?

- Gnr and Dr Pepper workout out a deal, where a free coupon would be included with the purchase of the CD.
- Show your proof of purchase of Chinese Democracy to anywhere Dr Pepper is sold.
- Set up a decent server
- a promotion code entered into the website with a expiration of a year.

numerous of things Dr Pepper could of done LEGALLY ! but nope DR PEPPER was all about DR PEPPER instead of the fan's.

[LordRazZ]

I was just over at CNN.com, and on the right of the page they have the most viewed stories.

Number 1? GnR. If you want proof that they're the biggest thing in the world right now, that should give you a hint.

Album sales will pick up. Controversy creates cash, as the saying goes.

http://www.cnn.com/2008/SHOWBIZ/Music/12/02/gunsnroses.soda/index.html

[The Catcher]

Saw this earlier. Cool stuff.
Even with no promo GN'R are getting the top stories!

[rube]

http://i.cdn.turner.com/cnn/.element/js/2.0/video/evp/module.js?loc=dom&vid=/video/showbiz/2008/12/02/wynter.axl.rose.vs.dr.pepper.cnn

[Jdog0830]

Yeah its Axl's fault  ! yeah its his fault that Dr Pepper screwed alot of people by having some rink a dink server that crashed when they promised EVERYONE IN AMERICA a free soda if Chinese Democracy came out.  Its Axl's fault, that Dr Pepper was in for themselves and wanted free promotion using the GnR name and Axl's status.  It's Axl's fault when he's looking out for the fans, who couldn't get on the website, and when phoned in got a shitty 1 per house hold coupon.


Axl's looking out for his fan's, oh when he does that I see.  AXL RATHER GO AFTER DR PEPPER THAN PROMOTE HIS ALBUM ! BLAH BLAH

some of you call yourself fans ? 


Go listen to Hinder if you don't like the way Axl does  things.

ummm...

I think I speak for most everyone on this board when I say that we are on Axl's and GNR's side.  But, that doesn't mean we can't make an objective argument.  In this case, Axl is in the wrong.  Plain and simple.

Its not that Axls wrong for goin after Dr. Peper i think everyone here agrees with that sept this guy but that he didnt promote his album enough thats all i have 2 say bout that peace