He clearly says the tour will start around Oct 24th with a few shows before. Best guess is single just prior to Oct 24th and album release around Thanksgiving. Big record like this will hit at the best moment for sales-no doubt about it. They need to set the date soon though so other artists can react to them-as far as scheduling goes.
I can't help but think that November 21 is gonna be the magic day.
I think you guys just nailed it, given the information we currently have. KROQ would be the North American equivalent to RIR5; to introduce the band to the stateside audiences. Then, gradually build up the hype for two months until the release, nailing the major shopping season this year. Black Friday is still "fall, late fall".
They'll move a SHIT-TON (yes, thats an actual number) if they release it the same week as Black Friday. People that normally wouldn't buy it will buy the piss out of it for xmas gifts. If it's released that week everywhere such as Best Buy, Wal-Mart & Circuit City will have it featured in their Black Friday ad for some ridiculous price like $6.99 or something.